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Foison: U-POT

Turning Technical Innovation into a Visually Impactful B2B Brand

Planting the Seed

Foison is an agricultural tech company behind U-POT, a patented plant pot engineered for professional growers. As the lead branding and marketing designer, I helped establish U-POT’s identity from the ground up—shaping how the product was presented across print, digital, and live events.

This was a B2B branding project, aimed at positioning U-POT as an innovative, reliable solution in a competitive nursery market.

Branding style kit

Typography

Color Palette

Logo Usage

Marketing Suite

Business Card

Posters & Brochure (TIOS 2024)

I designed a multi-tiered print campaign tailored for both quick glances and in-depth exploration to showcase at the Taiwan International Orchid Show.

Poster A

Brochure

Poster B

A series of bold, fast-read posters communicated U-POT’s key features in under 5 seconds—ideal for passing visitors

Event Booth Photos

Seeing our design live on-site brought everything full circle—positioned alongside major brands, the posters gave U-POT a polished, competitive edge.

LinkedIn Post

To build U-POT’s digital presence, I created branded content for our new LinkedIn page targeting international B2B buyers. From launch, the posts generated 1,000+ impressions in just one month, setting a strong foundation for future outreach.

Open to Chat!

Got feedback, ideas, or just want to connect?
I’m always up for a good conversation —

Let’s talk

Open to Chat!

Got feedback, ideas, or just want to connect?
I’m always up for a good conversation —

Let’s talk

Open to Chat!

Got feedback, ideas, or just want to connect?
I’m always up for a good conversation —

Let’s talk